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1R Weekly Digital Trends

1R curates a weekly digest of the latest and greatest technology, e-commerce, and marketing trends.

This week learn about everything from the future of social commerce to Meta's new system for algorithmic ad bias. Also, read up on the web crawler platform the ad tech industry is turning to for a competitive edge in digital marketing.


Technology

TIKTOK LAUNCHES TALENT MANAGER PORTAL

Talent managers can now oversee, negotiate, execute and analyze opportunities and campaigns being presented to their clients.

DISCORD ACQUIRES RISING SOCIAL MEDIA COMPANY, GAS

The compliments-based social media app for teens reached 7.4 million installs since its launch in the summer of 2022.

AIRBUS TO TEST AUTONOMOUS FLYING

Project "DragonFly," is meant to test autonomous taxiing, takeoff, and landing.


eCommerce

HOW VENTURE CAPITAL WILL EMPOWER RETAIL IN 2023

Investments are set to focus on tech advancements to cut costs and drive revenue.

THE FUTURE OF SOCIAL COMMERCE

The social commerce industry is projected to go from $20 billion in revenue to $57 billion in 2025.

THE EVOLUTION OF RETAIL CUSTOMER SERVICE

In 2023, customer service will be more "interactive and unified" than ever.


Marketing

AD TECH INDUSTRY IS TURNING TO THIS WEB CRAWLER

The platform "Sincera" is aiming to bring clarity and hard data for a competitive edge in digital marketing.

META'S NEW SYSTEM FOR ALGORITHMIC AD BIAS

A new machine-learning solution is being rolled out to reduce algorithmic bias in its advertising.

RENT THE RUNWAY COMES TO AMAZON

Rent the Runway's Amazon Storefront will feature pre-worn fashion merchandise from over 35 brands.