The future of Seaport is a thriving, sustainable urban neighborhood that serves its residents, provides a destination for all Bostonians, and welcomes visitors from around the world. The neighborhood needed a stronger digital presence to serve the new influx of residents, businesses, committee affiliates, and provide information about the neighborhood's growth.
Services
Technical Audit
Transition & Environment Setup
Account & Project Management
Ongoing Managed Services
Web Design & Development
Social Content Creation
The Solution
1r identified the sole purpose for Boston Seaport’s new digital initiative – to create a site that functions as a neighborhood guide for this dynamic, up-and-coming area. The new site would also act as a vehicle for sales to present to potential buyers and investors, as well as a forum for the various restaurants, stores, and hotels to have a dialogue with their target consumers, achieving unique business goals for various department stakeholders.
38%
increase in revenue
23%
increase in conversion rate
55%
increase in overall transactions
Through the years, 1r Agency has been our digital backbone, crafting and maintaining our website. The client services team's dedication is unparalleled—a true partnership of trust and success. I couldn't imagine our journey without them.
Katelyn Lorry, Associate Director, Digital Engagement, Seaport
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