1R Weekly Digital Trends – March 2, 2023
It's March! And we've got your weekly dose of what's making news in e-comm, marketing and technology.
As we enter the third month of Q1, we cover topics from the new Farm Bill and it's implications on retail to how AI could completely change the fashion industry.
Check it out for more below:
Technology
RESILIENCE DURING ECONOMIC UNCERTAINTY
AI-powered fintech can help drive resilience during economic uncertainty, according to Visa.
CRM GIANT BEATS SALES FORECAST
Salesforce introduces new AI-powered tools and a revamped interface for its sales and marketing software.
THE CONSCIOUSNESS BEHIND AI AND CHAT GPT
The current theories on AI consciousness and their implications.
eCommerce
AI IN THE FASHION WORLD
Automation in fashion could transform the design process, making it more efficient, sustainable, and customizable.
AMAZON LEANING TOWARD VIRTUAL INFLUENCERS
Amazon is turning to virtual influencers to engage younger consumers and expand its social media presence.
A NEW FARM BILL IS UPON US
The 2023 Farm Bill's debate over SNAP could impact retailers' ability to accept SNAP benefits and affect low-income consumers.
Marketing
THE FUTURE OF ONLINE STREAMERS
Streamers gained subscribers in 2022, but face increasing losses due to content production costs and competition.
CONGRESS CONSIDERING DATA PROTECTION BILLS
Congress is considering bills to regulate advertisers' interactions with children online, including data collection and targeted ads.
META'S COLD WAR WITH APPLE
Meta accuses Apple of antitrust behavior and limiting access to user data.